Carbono Neutro is an application that aims to awaken ecological awareness and sustainability
Carbono Neutro is an application that aims to awaken ecological awareness and sustainability
You will have access to video classes, which will help you understand Renewable Energy, Sustainability, Green Economy, job opportunities on the global stage.
A super app whose main objective is to awaken ecological awareness and sustainability in all social classes, because the responsibility of our planet is in everyone's hands.
By joining the Carbono Neutro community, you embark on an ecosystem full of rewards, offered by a network of stores and establishments focused on saving the planet.
Each footprint you neutralize in the App converts into a point. Every 100 points can be exchanged for a TON of carbon credit or used as credit in the Carbon Neutral Community's accredited networks.
You also earn points by participating in the app's surveys, our community is constantly moving
ESG represents the environmental, social and governance criteria that companies consider in their operations and investment strategies. These criteria are used to assess a company's impact on the environment, society and the quality of its corporate governance.
The future of ESG action is promising as it reflects a global shift towards more responsible and sustainable business practices. As investors and consumers become more aware of the environmental and social impact of companies, the demand for transparency and accountability is increasing. Companies that prioritize and demonstrate a genuine commitment to ESG principles are positioning themselves more competitively in the market, attracting investment and gaining consumer trust.
Additionally, government regulations and societal pressures are further driving the adoption of these practices. Therefore, ESG action is expected to continue to grow and become an increasingly integral part of business and investment strategies in the future.
A common and most used example is companies that want to boast that they are sustainable or even companies that need environmental compensation for some damage or even business needs.
It was promulgated on Friday, October 1, 2010, the Decree n. 10.828 which regulates the issuance of Rural Product Certificate (CPR) related to conservation and recovery activities of native forests and their biomes, the so-called “CPR GREEN (CPR-V)”, a modality that was created by the well-known Agro Law by changing art. 1st of Law No. 8,929/94.
The CPR-V is not a “green bond” as the market is used to, it is not a type of debt with environmental characteristics. The CPR-V is a title that materializes an agreement for rural producers to sell “environmental services”, that is, products associated with the conservation activity or formation of native forests and their biomes through their own CPR.
These environmental services must result in reduced greenhouse gas emissions, maintenance or increase of forest carbon stock, reduced deforestation and degradation of native vegetation, conservation of biodiversity, conservation of water resources, soil conservation or other ecosystem benefits .
The idea is to connect companies, industries or people who want to invest in environmental protection with rural producers who are willing to preserve standing forests or form new forests destined for preservation, being remunerated for this.
If a producer who wants to preserve or form a forest area on his property can establish a partnership with companies interested in investing in environmental conservation. The process involves defining the terms of the agreement, such as price, area and conservation or planting methods, and measuring the proposed environmental benefits.
The producer issues a CPR (Rural Product Certificate) that reflects the agreed terms and registers the title with authorized agents. The company, in turn, pays the producer for the environmental services provided as agreed.
An example is a company that wants to offset its carbon emissions by measuring the biomass emitted by its activities and purchasing CPR-V from producers who have projects to capture biomass.
In fact, it seems to be an excellent product to offer to environmental activists and foreign NGOs concerned with the environment in Brazil. Instead of financing attacks on research centers, advertising in the media, etc., these activists can start purchasing these titles directly from rural producers, stimulating forest conservation in Brazil.
CPR Verde not only can, but is alsoencouragedto be used in Legal Reserve areas of rural properties, as defended by MAPA secretary, José Angelo.
The purpose of CPR-V is to remunerate rural producers for the provision of environmental services, including the protection of Legal Reserves, being an attractive way for rural producers to have financial income per area that they must legally preserve.
Another point that the Decree foresees is the need for the participation of a third body responsible for the certification and validation of the CPR-V, such as private companies, which will validate the measurement of the proposed environmental services and certify the CPR-V issued.
Here the Federal Government, at least in principle, has no interest in carrying out any type of checking, auditing or control of these certifying companies, with the market itself being responsible for regulating their actions, as reported by MAPA and the MMA.
The CPR-V is an instrument issued between individuals, such as rural producers and companies, institutions or industries that want to be environmentally responsible. There is no public money involved.
It is a market that is emerging and there is still no measurement of what can be done and how the producer can be remunerated.
The motivation of the CPR-V for the rural producer will be the remuneration for complying with the environmental rules set out in the title as “environmental service”.
One of the advantages of CPR Verde is the possibility for rural producers to obtain income through sustainable practices and profit from the conservation of forest areas, creating a commodity additional for the farmer. It also recognizes its good practices in conserving Brazil's native fauna and flora, reducing greenhouse gas emissions, and conserving biodiversity, water and soil resources. Therefore, financial compensation is necessary as a result of these good practices.
This title also allows companies, interested in environmental actions, to acquire CPR Verde to conserve an area with rural producers, bringing gains to both parties and ensuring sustainable development.
CPR Verde guarantees an excellent alternative for extra income, with any producers who have reforestation for restoration and areas for conservation of native vegetation (including legal reserve areas and APPs) on their properties eligible for registration.
Furthermore, several environmental services resulting from this conservation can be valued and added to the ballot record.;
For reference, the first banknote registered at B3 integrated the value of 27 environmental services involved in a forest conservation process, enabling operations with the security of technology blockchain. .
In short, the CPR-V appears to be an excellent opportunity for extra income for rural producers who want to monetize their environmental liabilities, such as legal reserve areas or native forests, or who are interested in forming new forests.
Some points will still be validated by the market, but the tendency is for new paths to be opened with this regulation.
Rural Law is attentive to news and, in due course, we will provide more information on how to issue the Green CPR effectively and safely.
Our app simplifies the purchase and sale of carbon credits, helping companies offset their emissions and improve their sustainability. By using our platform, companies reinforce their commitment to the environment, improve their image and contribute to ecological conservation.